Archivi tag: New Work City

The international coworking community and the Marissa Mayer memo (i.e. working alone sucks). Can you please sign this letter?

Marissa Mayer's memoA few weeks ago, an internal memo was issued to the employees of the web giant Yahoo! informing that:

“We need to be working side-by-side”

and pointing out that:

“Some of the best decisions and insights come from hallway and cafeteria discussions, meeting new people, and impromptu team meetings”

In short, the message was: stop working from home, we need you to share your energies in the workspace, close to your coworkers.

change.orgNow, if you think that such issue rang a bell in the ears of coworking evangelists worldwide, you’re absolutely right.

Some folks who had just met at the worldwide coworking unconference GCUC in Austin, Texas thought that this was a matter to take position on, so they did.

That’s where Cowo steps in, because at the very moment we were informed that an official statement was to be released, we gave our endorsement.

And that’s why you’ll find the Cowo signature at the end of the following letter, which will be forwarded to The Guardian, The New York Times etc :-)

But, most important, that’s why we invite you to sign the letter, too :-)

To: 
Independent, mobile, and distributed workers,
1 billion around the world 
INTERNATIONAL COWORKING COMMUNITY
BACKS MARISSA MAYER:
OUR BEST WORK IS DONE TOGETHER NOT ALONE.
Last week the international coworking community – made up of nearly 500 shared workspace pioneers – met in Austin, Texas, at the annual Global Coworking Unconference Conference, GCUC, to discuss the merits of working alongside others and the evolution of the way we work. 

“Some of the best decisions and insights come from hallway and cafeteria discussions, meeting new people, and impromptu team meetings.” 

reads the Yahoo! memo. 

Yahoo! banning working from home was hotly debated by some of the most forward-thinking minds in workplace productivity and well-being.
And workspace experts at the conference were in majority in their support for Marissa Mayer‘s controversial decision, in regards to the idea that working along side and interacting with others is essential to fuel creativity, boost productivity and nurture emotional well-being.

The global coworking community represents a growing collection of shared work-spaces, each grounded in a set of core values: collaboration, openness, community, sustainability, and accessibility.

These core values now connect 2,498 shared workspaces across the globe and provide a strong platform on which vibrant communities of independent workers grow.This position has a clear link to how we as the coworking community feel about work.
Community is built from first-hand interactions with other human beings.
Collaboration and innovation result from discussions we have when we walk away from our desk to discuss our work in a more socially engaging way than an email ever could.Richard Branson has charged back against the policy saying:

“In 30 years time, as technology moves forward even further, people are going to look back and wonder why offices ever existed.”

While we can see a side to this that makes sense – distributed work is on the rise – we believe working from home is not the only answer. 

Working from home, all of the time, stifles productivity and is actually unhealthy for a majority of people around the world. It is not good for companies or independent workers.

The recent 3rd Annual Global Coworking Survey reveals a staggering 91% of people feel less isolated now that they are working out of the home.

“Our industry exists because, for a lot of people, working from home doesn’t work.”

says Tony Bacigalupo, co-founder of New Work City – a popular coworking space in New York.
New Work City's Tony BacigalupoThat same industry has seen a 300% growth since 2010, according to the recent Coworking Census conducted by Deskwanted.com – the leading online portal for finding shared workspaces. 79% of coworkers, who responded to the Global Coworking Survey, said they feel more productive now that they have another option.We are also supporters of flexibility. In fact, most who work in coworking spaces around the world, also spend large parts of their work-week in other locations, such as cafes, libraries, traditional offices and yes – even back at home.

“Everyone likes working from home, except when they cannot get any work done”

says Steve King of Emergent Research. When you cannot get the work done at home, you need another option.

“It seemed I could either have a job, which would give me structure and community…or I could be freelance and have freedom and independence. Why couldn’t I have both?”

says Brad Neuberg, the man who coined the name ‘coworking’.

Brad Coworking NeubergOur statement comes in response to this current international debate.

We want the 1 billion independent and mobile workers around the world to know that there is a choice. There is a space outside of the office, and outside of the home, for you to work. Your local coworking space welcomes you to collaborate, innovate and immerse yourself in a community that supports a new way of work existence.The Yahoo! memo finishes with a succinct point about human interactions in the workplace:

“Being a Yahoo! isn’t just about your day-to-day job, it is about the interactions and experiences that are only possible in our offices.”

While it was likely a tough and strategic decision to recall all remote workers to the Yahoo! offices, we applaud Ms. Mayer for taking such a risk in an effort to build and strengthen the community within the company – as we do everyday in our spaces.

Whilst we welcome the contribution to the debate made by Ms. Mayer, we do caution Yahoo! that a group of employees working in isolation day after day can become stale and unproductive.

We encourage them to allow small working groups of employees to spend time working in other places, where they can still be accountable to the company but energised by input and creativity from fresh environments and other independent workers nearby.Warmest Regards,The members of the global Coworking community who have signed below.
.
This letter was prepared by:
.
Julianne Becker, Deskwanted.com – Berlin, Germany
Marissa Feinberg, Green Spaces NY – New York City, USA
Steve King, Emergent Research – San Francisco, USA
Rachel Young, Camaraderie Coworking Inc. – Toronto, Canada
Joel Dullroy, Deskwanted.com – Berlin, Germany
Tony Bacigalupo, New Work City – New York City, USA
Susan Dorsch, Office Nomads – Seattle, USA
Jean-Yves Huwart, Global Enterprise – Brussels, Belgium
Kristine Woosley, Woosley Studio Inc. – Phoenix, USA
Ashley Proctor, Foundery Inc. – Toronto, Canada
Cristina Santamarina, Cobot – Berlin, Germany
.
and endorsed by:
.
Coworking Europe Conference
Global Coworking Unconference Conference (GCUC)
Coworking Canada
Coworking Ontario
Coworking Toronto
Cowo – Italian Network of Coworking Spaces
Slovenia Coworking
Xindanwei 新单位 | A New Way of Working, Shanghai, China
Coworking.de – German Network of Coworking Spaces
OuiShare – Creative Community for the Collaborative Economy
Beach Business Hub, Toronto, Ontario, Canada
Deskmag
Deskwanted
Working Alone Sucks!

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Archiviato in - Coworking e Media, Coworking Conferences, Coworking Marketing, Coworking Network, Coworking News, In English

“Coworking and the future of everything” by mayor Tony Bacigalupo. (And our two cents, too).

Please enjoy this presentation by Tony Bacigalupo, mayor of New Work City, one of the most inspiring coworking initiatives of the world, based in New York.

Tony, besides being a very pleasant human being, is also one of the major evangelists of the coworking idea. We’ve talked about him here, and about his book here.

The keynote was given in march 2011, at the film and technology event South by Southwest, held every year in Austin, Texas. The specific event was the Coworking Unconference, organized by Loosecubes.

And after you’ve seen Tony’s presentation, if you still have time, check out Cowo’s presentation for the Coworking Europe conference, held in november 2010. :-)

Click here to see the video (sorry could not embed it!).

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Archiviato in - Nomad Work, - Video Coworking, Business sostenibile, Cowo People, Coworking Conferences, Coworking News, In English, Lavorare in coworking

Farsi finanziare uno spazio di coworking dalla rete: a New York c’è chi ci riesce.

Tutto ha inizio lo scorso aprile, quando Tony Bacigalupo, “mayor” di New Work City (uno dei maggiori spazi di coworking della Grande Mela), annuncia una nuova era per la comunità che vive e ruota attorno al loro spazio di coworking.

New Work City is a community first and a business second, and now we are going to have a chance to prove it.

La comunità è in crescita, lo spazio non è più adeguato.

La necessità di trovare un nuovo centro diviene virtù per Tony e i suoi coworker.

Dal giorno in cui il gruppo di NWC lascia la “vecchia” location inizia un vero e proprio coworking itinerante, affiancato da una raccolta fondi su Kickstarter con l’obiettivo di raccogliere 15.000 $ in poche settimane.

Il tentativo, coronato da successo nel giro di poco, ha dimostrato quanto può essere importante e creativa la forza di una comunità atipica, unita dalla visione collaborativa del lavoro e delle sue logiche (e anche dei suoi spazi, naturalmente).

Tutto lo sviluppo dell’operazione (incontri, eventi, progettazione degli spazi, acquisti, ecc.) è stato condiviso in rete attraverso foto, video, post… e chi più ne ha più ne metta!

Al team di New Work City e all’irrestistibile Mayor Tony  i complimenti di Cowo per aver dato vita a una comunità decisamente sulla strada dell’autosufficienza, in grado da fare da battistrada per le altre “coworking communities” del pianeta.

Ancora una volta, e questa volta con tutta l’evidenza che sanno suscitare le cifre, si ribadisce un concetto importante del coworking:

Coworking is not about spaces, it’s about people.

NWC

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Archiviato in - Nomad Work, Aprire un Coworking, Business sostenibile, Cowo People, Coworking Network, Coworking News